Saturday, 15 May 2010

Institutions - Music


The world's largest music company has admitted that piracy cannot be stopped.
Francis Keeling, head of digital at Universal Music Group International, said: "Are you going to stop piracy? No you're not.
"To try and set that as an objective is just not going to succeed. Can we make piracy socially unacceptable?
"Absolutely, and that has to be our ambition around the world." Mr Keeling was speaking at the Great Escape music convention in Brighton.
He is responsible for striking deals to get artists including Lady Gaga, Eminem and Rihanna onto digital services outside North America.
He added: "We've got markets like Spain and Italy, where [people say] 'You buy music? What are you doing buying music when you can get it for free?'
"Clearly those markets are in the situation where, unless we can turn those markets around, we're going to have a major problem having a music business there."
Full weight
Universal has been prominent in the fight against illegal file-sharing.
It has also thrown its full weight behind the UK's Digital Economy Act, which will bring in sanctions against serial offenders, including the possibility of temporary internet suspensions.
The controversial law was approved last month and Mr Keeling stressed it was the "right solution".
He also said he was confident the new Conservative-Liberal Democrat coalition government would "remain supportive" of the bill.
The details of the sanctions and how they will be imposed now have to be worked out.
"The solution needs to be fair, proportionate and implemented well," Mr Keeling told delegates.

Friday, 14 May 2010

Ethnicity Theory - Alvarado et al. 1987

Four Key Themes In Racial Representations

  • exotic
  • dangerous
  • humorous
  • piteous

Friday, 7 May 2010

Blog checklist - please read!

In order for the moderator to easily check your work, you must ensure you have done the following by Friday 17th May:
1. Labelled all posts relevant to your coursework as either Foundation Portfolio or Coursework. You can do this easily by going into "Edit Posts" and highlighting all of the relevant posts.
2. Put your final piece (either film opening or mag front cover/contents/dps) at the very top of your blog so it is the first thing the moderator sees. You will need to "Edit Posts", click on your blog entry, click on "Post Options" and edit the date.
3.Put your Preliminary task underneath your c/w - only the prelim which relates to your c/w needs to be posted so if you created a film opening the magazine prelim doesn't need to be on there and vice versa. To do this follow the instructions for point 3.
4. Write a post to the moderator explaing what you have done and how they can navigate around your blog e.g. click on the "Coursework" label where you will find all of my Research & Planning and Evaluation.

Wednesday, 5 May 2010

Cannes 2010 : Logitech Video Contest



It just doesn't get any better than Cannes in the summertime! MOFILM will be there again alongside the Cannes Lions Advertising Festival, with nine of the world's biggest and most well known brands with our biggest prize pool yet! Make a winning advertisement for one of them and you could be right there with us, screening your work for the ad world's elite.

LINK

Audience and Institution Past Papers

Audience and Institution Past Papers